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CLIA: UK cruise industry diversifying

Around 1.7 million Britons took a cruise last year, close to meeting demand in 2019.

Data from the International Association of Cruise Lines shows the Mediterranean remains the number one destination for travelers from the UK and Ireland.

It found that 29% had traveled to Northern Europe and 10.6% to the Caribbean.

CLIA says the UK and Ireland markets account for 29% of all European source passengers.

The average age of tourists last year was 55.8 years old, indicating that the resort tourism market continues to diversify.

The average length of an excursion by British or Irish tourists in 2022 is 9.7 days, down slightly from 2019.

CLIA finds travel intentions stronger than ever.

About 85% of cruise passengers said they intend to take a cruise again, up 6% from 2019.

About 70% of those who have never been on a cruise before will consider going on a cruise in the next few years, indicating that more people are willing to go on a cruise.

Ben Bouldin, President, CLIA UK & Ireland, said: “Cruise lines are always challenging themselves to diversify and continuously innovate the yachting experience.”

“This is the UK’s leading industry and shows that we will continue to contribute to the economy and jobs.”

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